How to find a graduate job using social media

Using social media wisely at university can help land the perfect graduate job. young person using tablet

For most students, using social media and applying for graduate jobs are entirely separate activities. After all, status updates about your “excellent communication skills” and A* in English Literature are as likely to interest your friends as embarrassing drunken photos are likely to impress prospective employers.

But get it right and social media can play a key role in landing the perfect graduate job once you leave university.

Over 90 per cent of employers will use social recruiting, and among the many tools available to students you would do well consider your professional online brand using LinkedIn. From a professional-looking photo, keyword-aware headline statement and summary section, to identifying your top skills and achieving an ‘all-star’ profile, there are many aspects to building an online presence that reflects your career ambitions.

Schoolchildren ‘losing the power to concentrate in class’

student on computer

The influence of social media, games consoles and mobile phones on pupils’ lives is one of the biggest crises facing the modern education system, it is claimed.

David Boddy, chairman of The Society of Heads, which represents more than 100 independent schools, says the country is in the grip of a “national attention deficit syndrome” because children spend so much time plugged into screen-based entertainment.

In a speech today, he will warn that children are now unable to concentrate “for more than the shortest of periods”.

The decline is being fuelled by a breakdown in traditional family units, with children expending large amounts of energy being pulled between divorced parents, he says.

Mr Boddy, headmaster of St James Senior Boys’ School in Ashford, Surrey, also claims that pupils are losing the art of “proper concentrated conversation” because they are so used to communicating with friends via Facebook.

Can you ever erase yourself from the internet?

Well not according to this article which discusses a case currently going through the European Courts . Whilst the feeling from the judiciary is that privacy settings on online accounts, such as Facebook, should by default be set to the highest settings, the fact is that most of our data is shared with other companies meaning that control is quickly lost by us (the individual) and the company providing or selling our data (e.g. Facebook).

The conclusion of this author (Adam Hartley, MSN) is that when posting online, assume that you lose all control of that information and be prepared to have it shared with others.

Read the full article for more details: http://tech.uk.msn.com/features/articles.aspx?cp-documentid=156834194

Twitter possibly for sale to Google or Facebook

Twitter is said to have held talks with both Google and Facebook over a potential sale that values the microblogging site at $10bn.

Discussions with the search engine giant and social network are said to be “low level”, according to the Wall Street Journal.

The valuation of $8bn to $10bn is more than double the $3.9bn price tag reported a year ago.

It is not known if a formal offer has been made but Twitter’s management has previously said it would remain a privately owned venture.

Source: Marketing Week (Michelle)
http://www.marketingweek.co.uk/sectors/media/digital-media/twitter-in-sale-talks-with-google-and-facebook/3023333.article

Why do people follow brands on Facebook?

Exactly why do people follow brands on Facebook? (Chris Lake)

The survey coincides with the launch of Econsultancy’s 90-page best practice guide to creating Facebook Pages.

The guide, aimed squarely at brands (and agencies that build pages for clients), contains 50 recommendations and includes 60+ examples of Facebook Pages. It should provide you with lots of insight and ideas to help you brainstorm and execute a brilliant Facebook strategy for your company.

Read more of this post

Tweets are not private

The Press Complaints Commission (PCC)  has ruled that tweets posted on Twitter are not subject to privacy rules.

“This is an important ruling by the commission,” said PCC director Stephen Abell.

“As more and more people make use of such social media to publish material related to their lives, the commission is increasingly being asked to make judgments about what can legitimately be described as private information. In this case, the commission decided that republication of material by national newspapers, even though it was originally intended for a smaller audience, did not constitute a privacy intrusion.”

So, beware what you tweet!

Facebook’s player base continues to grow

Facebook’s player base continues to grow; EA (one of the largest game publishers in the world) has undertaken to take Facebook more seriously as a gaming platform, with an estimated 290 million gamers playing an average of 3½ hours monthly.

http://www.next-gen.biz/news/ea-promises-greater-focus-on-facebook

Source: next-gen.biz (Jamie)

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